Activating brand
February 10, 2012 in FACT, INNOVATION
After the Make-up Bar trial in Carrefour Planet stores which allowed people to virtually apply their make-up after having taken their photo, L’Oréal-Paris is now offering an iPad app which lets you test an exclusive selection of the brand’s products directly on your digital face, such as: foundation, eye-shadow, lipstick etc.… Lire la suite / See next
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