contextual e-commerce

February 10, 2012 in FACT, MARKETING

> THE FACT

The Brands on Air site offers Internet users the opportunity to buy products that have been placed in films, TV series, programmes and clips. From the wedding dress worn by the heroine of Twilight, the Brooks Brothers tie worn by Georges Clooney in The Ides of March and the furniture seen in the programme D&CO…everything seen in the media can now be purchased.… Lire la suite / See next